I am proud to say that I just received the best of the best acknowledgment from OneWed.com
Dear Mark Fillies,
Congratulations on truly being the best of the best in the wedding industry!
To honor this achievement, we proudly offer you the OneWed Best of 2009 award! This coveted award is only given to the most highly-rated OneWed wedding professionals.
View the full list of Best of 2009 Wedding Vendors and our Press Release now!
We're so thrilled to have you as part of the OneWed Network.
Very best,
The OneWed Team Reviewed on OneWed Press Release:
OneWed Announces "Best of 2009" Awards Recipients and Honors Mark Fillies Photography
Top Wedding Planning Website Awards Leading Wedding Professionals with Annual Distinction Chicago, IL (January 13, 2010) -- OneWed.com, the ultimate online resource for wedding planning and home of WeddingPreParty.com, today announced the recipients of their "Best of 2009" awards. The program celebrates the best wedding planning and service professionals in the wedding business, and OneWed is please to honor Mark Fillies Photography with this distinction.
The wedding professionals selected for this prestigious acknowledgment are an elite group of vendors who have received the most positive reviews based upon OneWed's 5-Star rating system. Each year, the coveted award is only given to the most highly-rated OneWed wedding vendors as voted by couples themselves. "We are thrilled to award Mark Fillies Photography with this prestigious annual honor," says Jennifer Napier, VP of Marketing. "At OneWed, we believe in sharing the love, and we're so excited to celebrate the wedding specialists who work every day to make couple's wedding days as memorable as possible."
This may be the worst mistake of them all. Many wedding vendors trade referrals with other wedding professionals with no real knowledge of the other’s work. And yes, many times it’s an honest referral based upon working a few weddings with one another. But how much can a DJ, for example, really know about the quality of a wedding photographer’s work? Often times this type of referral is just based on the fact that the DJ has worked with the photographer at a number of events and liked him or her. Did the DJ ever see the final result? Did they see the wedding album? Probably not.
Many large studios talk about their certified, experienced wedding photographers...This is how they are hired! And don't forget to pay attention to the date this was posted and when the photographer should be available for a wedding assignment. A studio will obviously rely on their few samples and consider 5 days enough time to certify someone hired from Craigslist . Just some food for thought.
This is the age-old question that usually gets asked right after the lead-in question of “How much does it cost?” Most couples are shocked at what even decent wedding photography costs. Most think “you’re only taking a few pictures – why so expensive?” Sometimes you’ll hear “geez, that’s like $400 to $500 an hour – I don’t even make that kind of money!”
The reality is that most people aren’t aware of what actually goes into making great pictures that you’ll cherish for the rest of your days. They’re not familiar with the processes that most photographers go through – it’s much more than just showing up to take the pictures and then handing you a CD or printed proofs. There is actually quite a bit that takes place before, during and after your wedding that contributes to the final result.
Before the Wedding Most good wedding photographers didn’t just wake up one day able to make the kind of beautiful images that you see in their wedding portfolios. Most of them started their careers with education – both formal and informal – on how to make great pictures. Professional photography is definitely an acquired skill. Most photographers spend years learning how to master their camera equipment, lighting scenarios, image composition and different posing situations that work (and ones that don’t work). Formal education is often supplemented with internships, on-the-job training and many hours spent making, evaluating and re-making picture after picture.
Having gotten this far in their photography careers, once the photographer decides to take the plunge into wedding photography, a significant additional learning effort must be undertaken to learn and perfect the science and the art of photographing weddings. Many, if not most photographers will start this process by working (usually for free) on anywhere from a few to a dozen or more weddings as a “second shooter” with an experienced wedding photographer. Much like driving an 18-wheeled semi-truck is different than driving your passenger car, making great photos at a wedding is completely different from making great pictures in a studio or for a newspaper or magazine.
Once the photographer has a handful or more weddings under their belt as a second shooter, they will often perform a couple of weddings for free or near-free as a primary shooter. It’s critical for the photographer to continue to gain experience in the dynamic wedding environment. This experience is invaluable, as you never truly understand the demands of dynamic event photography until you’re “on the hook” to deliver the final product from start-to-finish.
During the Wedding During the wedding, your photographer (or photographers) will arrive many hours before the ceremony to capture the details – often this includes the bridal party getting ready (hair & makeup, putting on the dress, etc) as well as the groomsmen and groom getting ready. Also, as the ceremony and reception areas are set up the photographer will capture the details of the decorations, table settings, etc. Of course, the photographer(s) will then make photos of the ceremony and reception, as well as any send-off.
After the Wedding This is the component of the process that is probably the most misunderstood by the average person, as it is the one that they have little-to-no exposure to, generally speaking. On average, your photographer will spend anywhere from two to four hours on the back end – selecting, processing, enhancing and tweaking your images – for every hour that they are in front of you. That means that an average 8 hour wedding will require, at a minimum, a total of 24 to 40 hours of work on the part of the photographer. A “one day” wedding has suddenly turned into almost a full week of work.
Other Considerations - Equipment Most photographers will need at a minimum of two professional quality camera bodies (usually three or even four including backups), which can cost anywhere from $1500 to $6000 or more. Add to that an array of lenses costing anywhere from a couple of hundred to a couple of thousand dollars each, lighting equipment,
Here’s what the average professional photographer’s equipment bag might look like:
ItemQuantityCost - EachCost - Total Camera Bodies – primary2$3000(average)$6000 Camera Bodies – backup1(+)$1500(average)$1500 Assorted Lenses4$800 (average)$3200 Lighting Equipment Kit1$2500(average)$2500 Flash(es)2$500$1000 Total$14,200
Add to that a robust computer and monitor plus required software, etc and the costs can be more than $20,000 just in basic equipment to be able to make, edit and process photos. And like most technology, much of the above equipment will be obsolete in 3-5 years due to advances in capabilities and industry trends.
Other Considerations – Location This is an important one to keep in mind as well. Southern California is a very expensive place to live. Real estate alone is ridiculously expensive. Add to that the very real costs of health insurance, some of the highest fuel costs in the country, general costs of doing business (marketing and advertising, printing, utilities, etc) and you can see that it can get very expensive, very quickly just for someone to make the move into the wedding photography business.
In Closing The intent of this article is simply to attempt to illustrate that which most couples shopping for a decent wedding photographer never realize – that there is much more than “show up and shoot” on the day of your wedding that went into your photographer’s ability to be there and make images that will be cherished for the rest of their lives.
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